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Best sellers

  • 3D Versatile Lashes
    3D Versatile Lashes
    £7.49
  • 2-Lashes Bundle
    2-Lashes Bundle
    Product on sale
    From: £9.52
  • Coronation Artistry Palette
    Coronation Artistry Palette
    £29.50
  • Eye Makeup Brush Set
    Eye Makeup Brush Set
    £18.99
  • Makeup Blenders
    Makeup Blenders (x2)
    £6.99
  • Big Daddy Lashes
    Big Daddy Lashes
    £7.49
  • Face Makeup Brush Set
    Face Makeup Brush Set
    £18.99
  • Safe Word Lashes
    Safe Word Lashes
    £5.29
  • LED Handheld Mirror
    LED Handheld Mirror
    £18.99
  • Rosé - Lime Green
    Rosé – Lime Green
    Product on sale
    £39.99
  • Arina - Bubblegum Blue
    Arina – Bubblegum Blue
    Product on sale
    £39.99
  • Ophelia - Bombshell Blonde (Wig + Topper Bundle)
    Ophelia – Bombshell Blonde (Wig + Topper Bundle)
    £94.99

All products

“Absolutely blown away by the excellent quality of all of the products I have purchased. Definitely the go to in my makeup bag now”

Kameron McQueen/Trustpilot

New in

  • Ophelia - Moonshine Silver (Wig + Topper Bundle)
    Ophelia – Moonshine Silver (Wig + Topper Bundle)
    £94.99
  • Ophelia - Bombshell Blonde (Wig + Topper Bundle)
    Ophelia – Bombshell Blonde (Wig + Topper Bundle)
    £94.99
  • Ophelia - Toasted Truffle (Wig + Topper Bundle)
    Ophelia – Toasted Truffle (Wig + Topper Bundle)
    £94.99
  • Self-Care Box
    Self-Care Box
    Product on sale
    £0.00
  • Safe Word Lashes
    Safe Word Lashes
    £5.29
  • Striptease Lashes
    Striptease Lashes
    £5.29
  • Pillow Princess Lashes
    Pillow Princess Lashes
    £7.49
  • LED Handheld Mirror
    LED Handheld Mirror
    £18.99
  • Arina - Bubblegum Blue
    Arina – Bubblegum Blue
    Product on sale
    £39.99
  • Big Daddy Lashes
    Big Daddy Lashes
    £7.49
  • Rosé - Peachy Pink
    Rosé – Peachy Pink
    Product on sale
    £39.99
  • Rosé - Lime Green
    Rosé – Lime Green
    Product on sale
    £39.99

All products

“Absolutely one of my favourite brands ever! So affordable, and so personal to the customer! What a Drag are doing it the right way!”

Miss Peaches/Trustpilot

Top rated

  • 301 Submissive Lashes
    301 Submissive Lashes
    £5.29
  • 301 Dominant Lashes
    301 Dominant Lashes
    £7.49
  • 3D Versatile Lashes
    3D Versatile Lashes
    £7.49
  • Power Bottom Lashes
    Power Bottom Lashes
    £5.29
  • Wig Detangling Brush
    Wig Detangling Brush
    £4.99
  • Three Way Lashes
    Three Way Lashes
    £7.49
  • Makeup Blenders
    Makeup Blenders (x2)
    £6.99
  • Pillow Princess Lashes
    Pillow Princess Lashes
    £7.49
  • Arina - Candyfloss Pink
    Arina – Candyfloss Pink
    Product on sale
    £39.99
  • Safe Word Lashes
    Safe Word Lashes
    £5.29
  • Rosé - Lime Green
    Rosé – Lime Green
    Product on sale
    £39.99
  • Arina - Bubblegum Blue
    Arina – Bubblegum Blue
    Product on sale
    £39.99

All products

“Such a lovely brand run by some incredible people. Great quality products too”

Rebecca Graham/Trustpilot

On sale

  • Arina - Bubblegum Blue
    Arina – Bubblegum Blue
    Product on sale
    £39.99
  • Rosé - Peachy Pink
    Rosé – Peachy Pink
    Product on sale
    £39.99
  • Rosé - Lime Green
    Rosé – Lime Green
    Product on sale
    £39.99
  • Arina - Teal Green
    Arina – Teal Green
    Product on sale
    £39.99
  • Arina - Candyfloss Pink
    Arina – Candyfloss Pink
    Product on sale
    £39.99
  • 5-Lashes Bundle
    Unlimited Lashes Bundle
    Product on sale
    From: £42.32
  • 5-Lashes Bundle
    10-Lashes Bundle
    Product on sale
    From: £42.32
  • 5-Lashes Bundle
    8-Lashes Bundle
    Product on sale
    From: £33.86
  • 5-Lashes Bundle
    5-Lashes Bundle
    Product on sale
    From: £21.16
  • 4-Lashes Bundle
    4-Lashes Bundle
    Product on sale
    From: £17.35
  • 3-Lashes Bundle
    3-Lashes Bundle
    Product on sale
    From: £13.65
  • 2-Lashes Bundle
    2-Lashes Bundle
    Product on sale
    From: £9.52

All products

“This shop is amazing!! I’ve ordered from them a few times now and every time it’s so good! The products are so high quality and look so flawless (especially the femme top lashes)”

Benjamin/Trustpilot

Gift Cards

  • £10 Gift Card
    £10 Gift Card
    £10.00
  • £25 Gift Card
    £25 Gift Card
    £25.00
  • £50 Gift Card
    £50 Gift Card
    £50.00
  • £100 Gift Card
    £100 Gift Card
    £100.00

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